On Youtube over 35 hours of videos are being uploaded every minute! Thats a massive amount of content for anyone to watch and quite frankly out of that 35 hours of video 49% are probably crap and 50% are probably cat videos! So the gem actually lies within that 1% that goes viral and becomes really popular. But keeping track of these youtube memes and trends are often a big problem as there is no central place where you can go to just consume all the “great” stuff.
Well youtube seem to have just solved that problem with their new initiative named :Youtube Trends. The site is basically an analytics hub for the giant video sharing site, featuring a lot of feeds showing all the trending videos and trending topics (which are generated via metadata). In their official blog post they also mentioned a feature called “4 at 4? that will present four buzzed-about videos twice a day. Other features include: a Know Your Meme-esque blog to analyze said videos and a dashboard that breaks down popular videos by demographics (location, age, gender, etc). Youtube Trends also presents videos in billboard-style charts, some cool data visualizations and more.
Kevin Allocca, YouTube Trends Manager writes:
“We see YouTube as a way to not just be entertained and informed, but also as place that can help us understand more about the world we live in and the people we live in it with. And that’s what YouTube Trends is all about.”
Introduction to YouTube Trends
(video link – for RSS Users)