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Trakkboard – Google Analytics for Desktop

trakkboard-google-analyticsIf you work with multiple Google acocunts to Track many different Google Analytics profiles then you already know that its a very clumbesom process. Signing in and out of various Google accounts multiple times in a day can be a real pain if you are dealing with a lot of websites of your own or of your clients.

Trakken, a company from Germany has recently released a free desktop app called Trakkboard that uses the Google Analytics API to pull data from different analytics accounts. Trakkboard lets you access multiple Google analytics account simultaneously and also compare data from each of your profiles without being logged in to Google Analytics.

trakkboard-desktop

How to Steup Trakkboard?

Installing & using Trakkboard is fairly simple. Just head over to – http://www.trakkboard.com and enter your email address to request a your free ‘license key’. By requesting the license key, you basically accept their general T&C and get authorized to use Trakkboard. Once you receive your key, you can straight away download the Adobe AIR based app – Trakkboard.

After the installation, you will get the chance to enter your Google acocunt details. Once everything is set select Google Analytics Accounts and profiles, then choose from any of the preset report widgets (visitors/page views/source/bounce rate etc.). Your report widget will then appear on the dashboard. Simply repeat the process with other Google Analytics Accounts, Profiles, and Widgets – to build your customized analytics dashboard in a matter of minutes.

What’s very interesting about each of the different report widgets are that they can be configured to automatically pull new data from the API at a fixed interval, for example, every hour. This dramatically reduces the time it takes to see top level metrics across all your accounts.

Trakkboard Features

  • Compare data of different google accounts, websites and profiles without permanently changing sites at Google Analytics.
  • Opportunity to compile individually and from different portals and websites all the key performance indicators which are of a certain importance for you on just one dashboard.
  • Add up to two Google Account Email addresses
  • Open Tabs inside the application that will let you create as many dashboards as you want and you can arrange the data individually
  • Follow current developments on your desktop or you can lock certain data from changes to have them available at all times
  • Switch between the display formats, change time spans or rearrange data with one click of a button

Google welcomes innovative app developers to come up with new ways of using the Google Analytics platform. If any of you have developed a useful tool that uses the Google Analytics API, you can send a email to the analytics team to be featured in the Analytics Blog.


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