All marketers will agree that they learn things from experience and not by reading a book. Books often give out the ground concept (which is important), but it usually never gives out the actual scenario and cases which is a very essential learning experience for any student wanting to learn something new.

Studies have shown that case studies attached with some of the newer text books in the colleges and Universities are now more welcomed by the students & the professors because they have really seen the benefits of going through real-life scenarios rather than just grasping bookish concepts. But due to corporate red tapes & competition, big companies never actually gives out their secret ‘formula’, but rather they give generalized cases and best practices out to the publishing companies for printing in the text books.

Now Imagine the same thing for Internet Marketing, If you could really find out the ‘secret formula’ of some individual/company that became successful on the web – you can probably take a thing or two out from their formula and implement them on your own. So there might be a thing that took an expert 3 years to figure out, but if once you get that formula it will probably take you an hour rather than the 3 years that he spent perfecting it.

Winners Circle is a subscription based service to the Digital Library of all real Internet Marketing cases studies, with actual facts/figures & details that you won’t find anywhere. Imagine sitting on a cineplex and going over the secret strategy of some of the very successful entrepreneurs who are making a living now on the web by earning substantial revenue from their website/

It really took a lot of research by Gyutae Park – the facilitator of this digital library, who has done really an incredible job of researching, spying & combining all this information in one place – Winners Circle.

What’s Inside Winners Circle

1. Site analysis – What defines success? Find out more about the site’s level of traffic, income, and exposure as well as distinguishing characteristics that set it apart from the pack.
2. Market Research – What are some of the challenges ahead for the site? Analyze the competitive landscape and look at trends for that specific industry or niche.
3. Traffic Generation Strategies – What are the biggest marketing strategies the site is employing to achieve success? Get ready to rip it apart and look at everything from link building tactics and SEO rankings to viral campaigns and PPC advertising.
4. Monetization Methods – What is the site’s business model and how does it make money? Study the proven business models that work online.
5. Site Potential – What is the long term potential of the site? What can it do to improve? Explore the risks and rewards of launching a similar type of site – and how you can do it better.
6. Key Lessons – So what? Case studies are only as good as the lessons you take away from them. I’ll direct you towards the ideas you should focus on.

Watch the Introduction video of Winners Circle by Gyutae Park

Well, I have personally got the chance to review the product and I must say that it is quite an extensive and “deadly” thing that Gyutae Park is putting out there. Why do I call it “deadly”? Well because, this Digital Library contains information that can really make a huge impact on your success, especially if you are just starting out. So I won’t be surprised if people start using some of these formulas straight away and see success…which will eventually increase the competition for everyone else on the market.

What Winners Circle is NOT

If you have followed my blog, you probably never saw me to promote a product before, and the reason is I never promote something that I personally don’t find useful. So I created a handy list for you to tell you what Winners Circle is NOT.

• Its not an E-book. Its a subscription to a library which contains the winning formula for your Internet Business
• There is no Marketing ‘hype’ or ‘mumbo jumbo’. You won’t make a penny, if you just read the materials. But if you implement some of the ideas that other successful businesses used then you might get lucky.
• This is not the experience /case of any individual person.
• It is straight to the point, there is NO “promise” or “guarantees” involved. Most of the Internet marketing materials that I came across is usually full of ‘hype’ and the first 50 pages or he first 50 mins of the video is always about what you will be “able” to do after you complete the training and so on. But Winners Circle thankfully doesn’t have those included with the actual material. You get exactly what you subscribe for
• Its NOT overpriced like most of the marketing products out there. In fact I found it too cheap! Anyone who can afford to go to star bucks once a week for a coffee can try Winners Circle without any serious $$ trouble.

So What are you waiting for? Click the banner below to check out Winners Circle -

Basically the first video talks about ad sizes, and Google recommends them to be big. They think that “bigger is often better”. They suggest using the following sizes:

• 300×250 medium rectangle
• 728×90 leaderboard
• 160×600 skyscraper

Mel Ann Chan of the AdSense Australia Optimisation Team makes it very clear that the suggested ad units have delivered proven in the past and proved to be profitable for both publishers and advertisers. Advertisers usually favour these formats, and if you’ve receiving all ad types, you’ll find that advertisers will specifically target your sites more often.

Chan says that, If a publisher can position his ad units well, the users will be more likely to see these ad formats and find an ad that they are truely interested in.

She suggests that if a publisher displays at least one of these ad formats on their page it can increase the AdSense earnings of that publisher substantially.

I completely agree with Chan as I myself have seen many websites that has really poor design and ad placement. I think Ad placement is purely an art rather than a science. You really need to test different kinds of ads and see what works and converts best for you.

And I think the primary reason why Google recommends large sized ad blocks, because those ads are more likely to catch the eye, but if they are placed poorly and blended within the site’s design, It may result in a lot of ‘accidental clicks’ which doesn’t convert well for the advertisers.

Some other tips for Optimizing your Google Adsense ads:

In the Inside Adsense blog, Google Adsense team has also shared some other tips that can benefit Adsense publishers.

Competitive Ad Filter

Adsense Publishers can restrict contextually-targeted and placement-targeted ads from appearing on your pages by adding the URL of each ad to your Competitive Ad Filter. To access this filter simply login in to your Adsense account, click the AdSense Setup tab and visit the ‘Competitive Ad Filter’ page. You can also find full instructions and tips for entering in specific URLs in Google Adsense Help Center. Why is this filter useful? Well, if your site is about dogs and you are selling a particular type of dog food on your site, you wouldn’t want your visitors to see an ad of your close competitor who is selling a different brand, right? So with this competitive ad filter, you can easily filter out your competitors so that their ads don’t show up in your website. This tool is also proven useful, if you want to filter out ads that’s pays really is low and doesn’t convert well for you.

Ad Review Center

The Ad Review Center is a very useful addition in Google Adsense that gives publishers additional control over the placement-targeted ads that may appear on their pages. Using the Ad Review Center, a publisher can review specific ad groups and advertisers before they start appearing on their pages. This will also allow publisher to block certain types of ads from showing up. You’ll need to opt in to the Ad Review Center at the top of your Competitive Ad Filter page, and then you can begin reviewing ads instantly. This is particularly useful for those publishers who has a lot of traffic and gets a lot of advertisers who site target their ads.

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Thank you for subscribing! If there are more Adsense tips from Google, I’ll update this post, so do check it back later.

That plan has turned into a reality as Google today announced the official launch of Google Adsense for Games via Google Adsense Blog.

Google has already partnered with some of the major game developers and publishers including Konami, Playfish, Zynga, Demand Media and Mochi Media. They have also got a hand full of on beta advertisers to test their system such as Esurance, Sprint, and Sony Pictures. Basically this new program – Adsense for Games will allow social games and flash-based web games to integrate video, text and image ads into the games.

Official Google Blog writes:

As a beta user of AdSense for Games, you can display video ads, image ads, or text ads within your online games to earn revenue. You’ll be able to show these ads in placements you define, such as interstitial frames before a game, after a level change, or when a game is over.

Here’s a quick video that will give everyone a good idea of what kind of games are part of the adsense network and how advertisers can use this medium to reach their target audience:

Publisher’s Eligibility for Google Adsense for Games

• must have a minimum of 500,000 game plays
• 80% of site’s traffic must be from the U.S. or the U.K
• Only Web-Based Flash Games are allowed
• The Publisher must be technically capable of SDK integration
• The Content of the publisher’s site has to be family safe and targeted at users age 13 and up
• Must be able to report embed destination and have control over where games are distributed

Apply for AdSense for Games Beta Publisher

To apply for Google Adsense for Games, simply make sure you meet the above requirements and then submit an online application. You can also find more information on Google games Ad site.

What others are saying about Google Adsense for Games:

TechMeme: http://www.techmeme.com/081008/p9#a081008p9

Game On! Google Adsense for Online Gaming: ReadWriteWeb

Advertise in Games with Google Adsense: Web Analytics World

Google Entered the Game Advertising Space: The Inquisitr